New City Charity Sports & Music Gala Successfully Held, Vickong Dental Witnesses the Power of Sports and Arts Integration

Yesterday (August 10, 2025), the Hong Kong Kai Tak Youth Sports Ground was filled with energy and excitement. As New City Broadcasting celebrated its 35th anniversary milestone, a grand event integrating "Sports × Arts × Philanthropy" — the "Joybeat New City · Charity Sports & Music Gala" — took center stage. Centered around the theme of "Integration of Sports and Arts," the event embodied the belief that "sports know no boundaries and are for everyone to enjoy." Through music, competitions, and acts of kindness, it promoted the inclusion of people with disabilities and raised funds for the Paralympic Committee’s official website, allowing the spirit of sports and the warmth of philanthropy to shine brightly on the field.

"Music + Competitions" Ignite the Arena, Showcasing the Power of Inclusion

The event was star-studded: a lineup of singers took turns performing, with passionate melodies instantly igniting the audience's enthusiasm. In the highly anticipated celebrity football exhibition match, teams of singers and artists competed on the same field, while laughter and cheers along the athletic track broke down the barriers between able-bodied and disabled individuals, truly exemplifying the essence of "inclusion." The most touching moment was undoubtedly the 4×100-meter charity relay — teams of disabled and able-bodied athletes sprinted side by side, each step embodying the belief in "equal participation," writing a moving testament to the idea that "sports have no boundaries."

Vickong Dental Joins Hands with Philanthropy: Responding to Urban Warmth with "Health Inclusion"

As an invited local Hong Kong dental brand, Vickong Dental has long been deeply rooted in the community, aligning with New City Broadcasting’s original mission of "growing alongside Hong Kong." Oral health is the foundation of sports for all — whether for athletes on the field or residents in their daily lives, healthy smiles need to be protected. Just like the "inclusion" spirit upheld by New City Broadcasting over its 35-year journey, everyone, regardless of ability or age, deserves equal access to health. Witnessing the moving collaboration between able-bodied and disabled individuals has further strengthened our commitment to supporting philanthropy through professional services. In the future, we will continue to focus on the oral health of Hong Kong citizens and engage in various forms of charitable activities to bring the concept of "health inclusion" into the community.

Integration of Sports and Arts, Love Knows No Bounds

As the music faded and the competitions concluded, what remained was an abundance of love and hope. This Sports & Music Gala was not only a celebration of sports and arts but also a vivid practice of the "inclusion" philosophy. Vickong Dental looks forward to walking alongside more philanthropic forces, using oral health care as a starting point to convey the urban warmth of "inclusion and care," so that every Hong Kong resident can enjoy "boundless" health and smiles.

Thank you to New City Broadcasting for creating such a meaningful philanthropic platform. Happy 35th Anniversary to New City Broadcasting! Let’s support philanthropy and protect oral health together! Vickong Dental stands with you, lighting up every inclusive moment with healthy smiles!